[ FreeCourseWeb.com ] Persuading Scientists: Marketing to the World's Most Skeptical Audience



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English | 2019 | ASIN: B07MZCPPTB | 142 pages | EPUB | 1 MB



A MORE EFFECTIVE MODEL FOR MARKETING SCIENCE



Why do so many life science marketing initiative fail? Scientists are a difficult audience to persuade--driven by curiosity, yet cautiously skeptical.



Use Winrar to Extract. And use a shorter path when extracting, such as C: drive



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