[ CourseWikia.com ] Ice Cream Social: The Struggle for the Soul of Ben & Jerry's



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English | 2014 | ISBN: 145967376X | 303 pages | EPUB | 5.2 MB



The story of Ben & Jerry’s and its controversial acquisition by Unilever, based on interviews with insiders and “rich in details” (Kirkus Reviews).



Ben & Jerry’s has always been committed to an insanely ambitious three-part mission: making the world’s best ice cream, supporting progressive causes, and sharing the company’s success with all stakeholders: employees, suppliers, distributors, customers, cows, everybody. But it hasn’t been easy.



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