Chris Do - Brand Messaging Kit

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Chris Do - Brand Messaging KitChris Do - Brand Messaging Kit

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Chris Do - Brand Messaging Kit.torrent
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c98b5562c010a68dd42add04d884a9e6f549306b
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2.6 GB in 29 files
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Uploaded on 05-10-2023 by our crawler pet called "Spidey".
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Description



This downloadable kit is the by-product of years of experimentation, research and synthesizing, all packed into a hyper-condensed and easy-to-use framework.

44-page Brand Messaging Guide
Brand Messaging Workbook
Learn the positioning of your brand
Define your brand’s voice and tone
Lifetime updates

Why start with why?

Brands that are charismatic, one in which the customer feels there is no replacement for, go beyond just fulfilling the basic requirements. They tap into the deeper motivations and values of the customer.

Go beyond just the logo.

Defining your brand’s messaging means building a preferred customer journey that encompasses every customer touch point: the identity (logo), website, messaging, customer service, point of sale, signage, quality of product and service.

Attract customers with a unique identity.

A brand is defined by a person’s gut feeling about a product, service or organization. You can’t control what someone feels about your brand, but you can influence it.

Meet Our Instructor

Chris Do is an Emmy award-winning director, designer, strategist and educator. He’s the Chief Strategist and CEO of Blind, the executive producer of The Skool, and the Founder and CEO of The Futur— an online education platform that teaches the business of design to creative thinkers.

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Files in this torrent

FILENAMESIZE
00-Welcome/01-Brand-Messaging-Workbook.pdf188.7 KB
00-Welcome/01-Brand-Messaging.pdf539.5 KB
01-Vision Planning/01-Introduction - Getting Started - The Futur™.mp458.7 MB
01-Vision Planning/02-Vision Planning - The Dan Sullivan Question - The Futur™.mp4217.5 MB
01-Vision Planning/03-Brand Identification - The Look And Feel Exercise - The Futur™.mp4124.1 MB
01-Vision Planning/04-Brand Identification - The Voice & Tone Exercise - The Futur™.mp4105.5 MB
01-Vision Planning/05-Brand Identification - Who Are You For - The Futur™.mp4144.3 MB
01-Vision Planning/06-Closing Thoughts - The Futur™.mp468.7 MB
02-Why, Features, and Benefits/01-Why, Features, Benefits - The Futur™.mp4728.5 MB
03-Brand Guide Presentation/01-Intro and Internal Positioning - The Futur™.mp454.1 MB
03-Brand Guide Presentation/02-Master Logo - The Futur™.mp4132.5 MB
03-Brand Guide Presentation/03-Patterns and Gradients - The Futur™.mp44.7 MB
03-Brand Guide Presentation/04-Typefaces - The Futur™.mp445.7 MB
03-Brand Guide Presentation/05-Business Cards - The Futur™.mp466.8 MB
03-Brand Guide Presentation/06-T-Shirts - The Futur™.mp411.2 MB
03-Brand Guide Presentation/07-Environmental - The Futur™.mp434.3 MB
03-Brand Guide Presentation/08-Site Header - The Futur™.mp458 MB
03-Brand Guide Presentation/09-Content Thumbnails - The Futur™.mp441.7 MB
03-Brand Guide Presentation/10-Youtube Branding - The Futur™.mp4250.7 MB
03-Brand Guide Presentation/11-Article Design - The Futur™.mp445.6 MB
03-Brand Guide Presentation/12-Email Design, Downloadable PDF, Stationary - The Futur™.mp457 MB
03-Brand Guide Presentation/13-Graphics Package, Illustrations, Textures, Conclusion - The Futur™.mp481.5 MB
04-Brand Guide Presentation 2nd Revision/01-Intro - Master Logo Ideas, Brand Color Issues - The Futur™.mp471.1 MB
04-Brand Guide Presentation 2nd Revision/02-Typography, Business Cards - The Futur™.mp423.7 MB
04-Brand Guide Presentation 2nd Revision/03-Site Header - The Futur™.mp434.8 MB
04-Brand Guide Presentation 2nd Revision/04-Website Content Thumbnail - The Futur™.mp461.6 MB
04-Brand Guide Presentation 2nd Revision/05-Youtube Thumbnail - The Futur™.mp456.5 MB
04-Brand Guide Presentation 2nd Revision/06-GFX Package, Illustrations, People, Conclusion - The Futur™.mp460.3 MB
Read Me.txt1.8 KB

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