Master not just one, but two powerful tools like Google Analytics 4 and Looker Studio!
What you'll learn Master not just one, but two powerful tools: Google Analytics 4 and Looker Studio How to use Google Analytics 4 and interpret your data to enhance user experience and site performance How to create interactive dashboards in Looker Studio to communicate your data visually and effectively Key concepts to help you interpret your data correctly To navigate Google Analytics 4 and find the reports you need based on the user lifecycle stage you're analysing Editing predefined reports and building reports from scratch in Google Analytics 4 Creating an account and setting up a property in Google Analytics 4 Connecting Google Analytics 4 to Looker Studio Exploring a variety of charts and when to use them (Looker Studio) Different techniques for filtering your data (Looker Studio) Making your reports more interactive and appealing to the end user (Looker Studio) Creating custom fields (Looker Studio) Combining different data sources like Google Analytics 4 and Search Console for even more powerful insights (Looker Studio) Adding Google Analytics 4 tracking to your reports (Looker Studio)
Requirements You only need a computer with Internet access. No previous knowledge is required.